For some reason I thought of this "sophmoric" joke today and wanted to write it down.
There were three brothers who wanted to go into business together. The problem was that they didn't know what to name their business. The family's last name wasn't anything special and people wouldn't be able to remember or spell it, so that idea was out. Another problem is that their business talents were so disparate. One brother was a decorator, another brother worked selling and repairing car tires, and the third was a piano tuner. How would they come up with a name that covered their abilities?
After much contemplation, they finally came up with a name for their family business and had a sign painted to hang outside the shop: WE FIX FLATS.
P.S. HAPPY NEW YEAR!